News & Events
[Steph <3 You!] Hyundai uses 11 cars to write a giant message to an astronaut
15 April 2015
Making stuff on Earth that can be easily seen from space is not exactly simple.
Hyundai put together a pretty cleaver marketing stunt where it took 11 of its Genesis sedans and choreographed a message from a 13 years old Houston girl, Stephanie, to her astronaut father aboard the International Space Station. The message, [Steph <3 U] was wriiten across the bone-dry expanse of Nevada Delamar Dry Lake, the company notes that the message is bigger than one and a half Central Parks. In fact, that Guinness has certified it as the world Largest Tire Track Image.
Video Url: https://youtu.be/3EOAXrTrsOE